17 June 16:00-17:30 CESTBrussels Press Club Europe

Public Beta Launch
Personal Invitation

Journalists, policymakers, creators, business leaders and organisations interested in the future of digital public discourse are invited to be part of the next phase of W, a new European social media platform built around trust, transparency and verified human interaction.

W, first introduced during the World Economic Forum in Davos earlier this year, will unveil its Public Beta version in Brussels, from the heart of the European Union.

At a time when bots, fake accounts, AI-generated manipulation and coordinated disinformation are reshaping public debate online, W aims to offer a new approach to digital public discourse. The platform combines free expression, accountability, privacy and human verification. It is hosted on European infrastructure and governed under European privacy laws considered among the strongest in the world.

The launch will take place at the Brussels Press Club Europe, Rue Froissart 95, 1040 Brussels, from 16:00 to 17:30, followed by drinks, snacks and networking.

Digital participation will also be available. Please choose how you would like to participate when you RSVP.

Brussels Press Club - June 17

  • 15:30   Registration opens.
    Guests are kindly requested to be seated or connected online by 15:50.
  • 16:00   Presentations, panel discussion and open media forum.
  • 17:30   Drinks, snacks, networking and mingling.

Speakers and panelists will include:

  • Anna Zeiter, CEO of W Social and former Chief Privacy Officer and VP for data and AI Governance at eBay
  • Ingmar Rentzhog, Chair of W Social, CEO & Founder of We Don’t Have Time
  • A high-level guest from the European Commission (TBC)
  • Sherri Aldis, Director, United Nations Regional Information Centre for Western Europe (UNRIC), Department of Global Communications
  • Paul Radu, Co-founder of the Organized Crime and Corruption Reporting Project
  • Jan Scherman, Former CEO of TV4, Sweden’s first privately owned national television channel
  • Members of the W Social advisory board;
    • Sandrine Dixson-Declève, Honorary President of Club of Rom
    • Erik Ringertz, Founder & former CEO, Netlight
    • Christophe Leclercq, Co-Founder Europe MédiaLab / EuroActiv
  • Nick Nuttall, award-winning journalist and We Don’t Have Time presenter, will moderate

Drinks and snacks will be served at the press club following the launch until approximately 18:30.

The Brussels launch marks the beginning of a broader European rollout for W during June 2026, including participation at major international gatherings such as GLOBSEC Forum in Prague, Cannes Lions, Almedalen Week in Sweden and London Climate Action Week.

    © MapTiler © OpenStreetMap contributors

    Speakers

    Nick Nuttall
    Moderator

    Dr. Anna Zeiter
    CEO & Co-founder

    Ingmar Rentzhog
    Chairman of the Board

    Sherri Aldis
    Director, United Nations Regional Information Centre for Western Europe (UNRIC)

    Paul Radu
    Co-Founder of the Organized Crime and Corruption Reporting Project

    Jan Scherman
    Former CEO of TV4, Sweden’s first privately owned national television channel

    Christophe Leclercq
    Co-Founder Europe MédiaLab / EuroActiv

    Erik Ringertz
    Founder & former CEO, Netlight Consulting

    Sandrine Dixson-Declève
    Honorary President of Club of Rome